Satisfaction survey employees and customers in Automotive

Conductingemployee satisfaction surveys (MTO) and customer satisfaction surveys is becoming more important for car dealers, garages, car maintenance companies and other car companies in the Automotive industry. This research can be carried out easily and easily with online feedback software.

Satisfaction survey of employees and customers in the automotive sector

Satisfaction research in the automotive sector is not only aimed at customers, but particularly strongly at the experience, growth potential and satisfaction of employees in the automotive sector. After all, they offer the service that ensures higher customer satisfaction at car dealers, garages and other car companies in the sector . Employee Satisfaction Survey Measuring (MTO) and employee engagement is also important to bind (technical) personnel and to to develop. With online feedback software, satisfaction surveys can be carried out more easily, faster and continuously. This provides you with more and better feedback and richer control information. This allows you to immediately carry out improvement actions for higher employee and customer satisfaction. You can also view the results immediately.

Online platform for employee satisfaction survey (MTO) automotive sector

GrowPromoter offers the modern platform for satisfaction surveys among employees and customers of garages, car dealers, maintenance companies and other car companies in the Automotive industry. With this online feedback software you can always ask the right smart questions at the right time. For example, to measure employee involvement, to measure the experience and satisfaction of customers or HR can measure the growth potential of employees. With a classic MTO (employee satisfaction survey), employees in the automotive industry used to be half an hour or busy longer. Now they can give you a lot of valuable insights in just two minutes.

How would it be if..?

Everyone participates in your employee satisfaction survey? And you can view the results and employee engagement immediately and in real time?

Measuring growth potential and employee engagement in the automotive industry

The modern employee satisfaction survey with a short questionnaire is an ideal tool to measure employee engagement and growth potential. An accessible, short questionnaire ensures a higher response and more in-depth insights into the involvement and growth potential of employees. This offers more opportunities for employees (and HRM) to develop further and to offer staff new opportunities. And therefore to bind people to the organization for longer. This is of course very valuable, especially for technical personnel at garages, car maintenance companies and other car companies in the automotive industry.

In a modern employee satisfaction survey is often used for NPS (the Net Promoter Score) or rather eNPS (the employee NPS). For example, a well-known eNPS question is: How likely is it that you would recommend your employer to a friend or family? The score is expressed as a percentage. That is interesting, but we like to look further. One short, smart follow-up question can provide much more valuable feedback for your employee satisfaction survey and targeted improvement actions. In addition, GrowPromoter also allows you to ask other research questions. You are therefore not obliged to use (e)NPS. GrowPromoter's Experience Experts can tell you all about the possibilities.

Connect employee satisfaction research and customer experience

Certainly in the Automotive sector, it is especially true that satisfied employees ensure satisfied customers with their service. Customer needs are therefore increasingly determining the workforce of organizations and the development of employees. That is why with GrowPromoter you can not only measure the employee experience (EX), but also the customer experience (CX) and the relationship between the two. This in turn offers new insights for customer satisfaction research and employee satisfaction research in the automotive sector and the possibility, for example, to link customers to employees with whom they click best. Satisfaction research often starts with CX or EX. The second component can simply be linked to this at GrowPromoter later.

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