Customer satisfaction research and employee satisfaction research (MTO) are becoming increasingly important for IT and ICT companies. This is valuable to be able to offer a good customer experience (CX) and employee experience (EX), but also for a good value proposition of IT companies. Employee satisfaction in IT (or of the IT department) is obviously an important point of attention due to the scarcity of IT specialists. Modern feedback software for customer and employee satisfaction surveys helps IT companies with better feedback and control information for their customer feedback system and helpdesk. This allows them to carry out targeted improvement actions and also see the results immediately.
What would it be like if…
Employees can directly use feedback from customers in their daily work? Reduce staff turnover by 40%?
Modern customer satisfaction survey IT companies
GrowPromoter has the online platform for ICT and IT companies to conduct modern customer satisfaction surveys. This customer survey is especially important in order to continue to optimize our own services. Smaller and medium-sized IT companies with many technicians in particular find it rather difficult to keep the focus on customer satisfaction. Especially if there is no marketing department that properly maps out customer needs.
GrowPromoter offers a solution with an online measurement platform to measure customer satisfaction simply, easily and continuously. Especially by always asking the right smart questions at the right time. Experience Experts van GrowPromoter helpen hierbij. Uw gebruikers zien de resultaten direct (realtime) op hun online dashboard. Hiermee kan klantfeedback ook direct vertaald worden naar verbeteracties.
Value proposition model for IT companies
In addition to customer satisfaction research, the value proposition is also an important point of attention for IT and ICT companies. This value proposition makes it clear why customers choose you over competitors. This is important in order to clarify the distinctive character of the organization or products. This is possible with a value proposition model and a Value Proposition Canvas tool for IT companies, such as the wholesale trade. Read more about this value proposition model here.
Questionnaire for satisfaction survey IT & ICT companies
For each measurement goal, there are different methods to create a questionnaire for satisfaction survey among customers or employees of IT companies. You probably know the most famous question for the Net Promotor Score (NPS): How likely are you to recommend us to someone you know? De score van deze meetmethode kan zeker interessant zijn, maar onze meetspecialisten kijken ook graag verder. Want een korte vervolgvraag kan u misschien wel veel meer waardevolle sturingsinformatie opleveren voor uw specifieke meetbehoefte.
Other measurement methods and research questions can therefore also be valuable for IT companies' questionnaires. Like the Customer Effort Score (CES). This indicates whether someone feels that a lot of effort must be made to complete an action or go through a process. With GrowPromoter you always remain flexible to ask very different types of research questions. GrowPromoter's Experience Experts can tell you all about the different possibilities for your questionnaires and about the advantages and disadvantages.
Employee satisfaction survey IT companies
Due to growing order portfolios and the scarcity of IT specialists, it is modern medewerkerstevredenheidsonderzoek (MTO) also an important theme for ICT and IT companies. This employee survey makes it possible for IT companies to bind, develop and recruit personnel with the right competencies. And the employee experience (EX) is again important for customer satisfaction research. And vice versa too! Because it is mainly motivated and satisfied employees that ensure satisfied customers. In IT, customer experiences are also becoming increasingly decisive for personnel policy (HRM) and employee development.
With the GrowPromoter measurement platform you can conduct customer satisfaction research and measure employee satisfaction. And even the connection between the EX and the CX! But usually it starts smaller: with measuring the CX or EX. Future measurement needs can be linked to this later.
Became curious?
Or do you have other questions about customer satisfaction surveys or employee satisfaction surveys at IT or ICT companies? Couple ons feel free to ask your question directly and without obligation.
